Contents
Building your Activity & Attraction Business
Introduction
This is an extremely complex subject, and can be split into sections on a Project Plan:
- Risk/Risk Management
- Commercial Delivery Plan
- Building Project & Ongoing
- Facilties Management
- IT Infrastructure
- Attraction Content
- People
- Operations
- Visitor Experience/Customer Service
- Sales & Marketing
The following project plan is spread over a 14-month period, with an opening in month 13.
Each section line on the spreadsheet warrants a separate project plan with clearly defined scope, timelines, and accountabilities for each member of the Senior Leadership team/wider team.
On the draft plan – following – this shows and highlights the likely timeline for each part of the wider project plan, leading up to the launch date and the month beyond.
Please note every aspect on the draft project plan refers to the Visitor Experience. It is vital that this is at the forefront of every decision, every discussion, and every debate. Therefore it is at the head of every section of the project plan.
Each element of the Draft Project plan will now be examined in detail.