Northern Ireland Industry Market Access Programme (NI IMAP)

Recruitment is now closed for NI Industry Market Access Programme (IMAP) Phase V1 (2023)


Activity targeting UK & European markets only


The application period for NI IMAP VI is open from May 22nd to June 22nd, 2023. This covers agreed activities from July 1st through to December 15th 2023

Eligible activity includes:

  1. In-person Leisure and Business Tourism B2B Sales Calls in key European and GB markets.
  2. Participation at overseas in-person Leisure focused B2B or consumer platforms/ shows/ events, including Group Leisure, Luxury and Golf, not led by Tourism Ireland, and/or where there is an existing recruitment process in place.
  3. Participation at overseas in-person Business tourism focused B2B shows/ events, including Meeting, Incentive, Corporate Conferences (excluding Association Conferences) and Exhibitions not led by Meet in Ireland and Tourism Ireland, and/or where there is an existing recruitment process in place.

Applications which qualify as eligible will be approved on a first come, first served basis, subject to funding being available.

One fully completed application may be submitted per business per application phase.

For full details about this fund download the NI IMAP Guidelines 

NI IMAP applications are now closed

The application window was open from 22nd May until 22nd June 2023.


You can also contact Audrey O’Connor, Tourism Ireland by email on AO' if you have further queries on this programme.

The Business Solutions team offer support to access a range of overseas opportunities, for further details on current and forthcoming opportunities go to International MICE & Travel Trade Calendar | Tourism NI

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