Tourism 360°

Tourism 360° highlights tourism insights, trends and performance locally and globally.

The focus is on key strategic enablers for tourism growth, economic indicators, air access and both consumer and industry trends, alongside data on Northern Ireland visitor and accommodation performance.

We would welcome all feedback on Tourism 360° as we seek to develop it in the coming year. Contact: insights@tourismni.com

Travel Trends Outlook: 2021 and Beyond


We are pleased to share this special edition of Tourism 360° with you. Travel Trends Outlook: 2021 and Beyond highlights the significant evolving global trends that will influence travel and tourism in the months ahead.

It’s clear that Covid-19 has inherently changed the expectations and behaviours of consumers, and the travel industry itself.  At this crucial juncture, as the rollout of vaccines begins to reshape the outlook for travel, navigating the implications of a post-Covid world will be vital to support the Northern Ireland tourism industry’s recovery and sustain our reputation as an internationally competitive destination.

With that in mind, this short Ezine provides an overview of the consumer and industry trends that are most likely to influence future visitor expectations.

The information is presented in a concise, digestible format that we hope you can take insight from. We welcome all feedback as we plan to issue similar, relevant insights related publications throughout 2021.

For previous editions, please see below:

Click here for the Autumn/Winter 2019 edition of Tourism 360°.

Click here for the Summer 2019 edition of Tourism 360°.

Click here for the Spring 2019 edition of Tourism 360°.

Also, if you wish to join our mailing list for Tourism 360°, please send an email containing ‘Tourism 360’ to insights@tourismni.com. Be assured that Tourism NI complies with GDPR legislation that helps protect your personal data, how it is stored and how it can be used.