Northern Ireland Tourist Board

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Fermanagh and Omagh District Council is cognisant that increased knowledge and practical skills regarding digital platforms and applications is necessary in order to compete in the global marketplace. Therefore it plans to host a series of digital tourism workshops for tourism-related businesses in early 2017 as set below.

Wednesday 1 March 2017 @ 6-8pm
Workshop 3: Search Engine Optimisation for Tourism
Enniskillen Castle Museums, Enniskillen (please use Wellington Place Car Park)

• Understanding how the search engines work, and the main factors used in determining search engine rankings
• Tips to optimise your current website for SEO
• The role of content in SEO
• How to identify issues on your website
• Tools to help with your SEO
• Rich Snippets: How to ensure Google shows the relevant information about your site in the search results
• “Link building” for tourism
• The impact of social media on SEO
• The latest developments in search engine optimisation, and predictions for 2017

To book a place on any or all workshops please send the following details via email to:

Name: __________________
Business/Organisation: __________________
Industry Sector: __________________
Email Address: __________________
Telephone Number: __________________

For further information contact Tourism Development Section:
Tel: 0300 303 1777 ext 20402 or 21173