Make it Here! Careers in Tourism & Hospitality

People are the driving force behind our industry and we want to encourage more people to make a career in tourism and hospitality. But we need your help! Our industry have a powerful voice and we need to come together to shout about the vibrant, rewarding careers in our sector.

We have shared a campaign toolkit for tourism and hospitality employers and are asking you to use some of the creative assets on your social channels and share your upcoming vacancies.  

Campaign Toolkit

Download:

Watch campaign information session:

You can view this information session to find out more about the Make it Here - Careers in Tourism & Hospitality campaign, and what it means for your business.

Joining in

The Tourism & Hospitality industry is full of the same type of people - people who make your day. Some make five-star cuisine, others make mouth-watering cocktails, some make history come to life and others make sure the books are balanced at the end of the month. But, whatever your role and whatever your goal, in Tourism & Hospitality you can make someone’s day here – and make your career here too!

What You Can Do

• Use the Make It Here Campaign assets on social posts, web pages, posters, etc. Tell people that you are supporting the campaign and encourage others to do so.
• Upload your job vacancy ads to any of our partner recruitment sites or advertise on your own channels like your website or social media channels
• Use #MakeYourCareer on any social media comms to amplify the campaign
• Access wider Tourism NI Recruit and Retain practical supports such as our People Health Check and much more.
• Demonstrate your commitment as an Employer. Sign up to one of the industry charters offered by industry bodies such as the HATS Network and Hospitality Ulster.
• Jobs of the week: There will also be opportunities for employers to showcase live vacancies in the sector that are suitable for the target audiences mentioned above. Use the campaign as an opportunity to attract better candidates and let us know about the opportunities in your sector! 
• Let us know your stories – do you have fantastic employees that fit our target audiences? What are you doing differently in your business to attract, retain and challenge perceptions of working in Tourism & Hospitality?

Campaign Assets

As part of the Make It Here campaign, a range of assets will be available for use by employers alongside your own activity.

Creative Examples

Social Post Examples

Support & Resources

The following websites provide useful supports, resources and advice to help employers better recruit and retain staff. Check out the range of Tourism & Hospitality courses at your local Further & Higher Educational college. You may want to offer your current team further training and development opportunities.

We want to hear your stories

But in the meantime, we want to hear your stories.  We are searching for passionate and people who would be happy to share their career journey, regardless of the path they took to get here -  in fact, the more unconventional the better!  

We are particularly looking for:  

• Career Switches – were you working in a different sector and decided to switch paths and follow your interests to a career in tourism and hospitality?  

• Work after Retirement – are you a retiree that now works part-time as tour guide for example? Ditched the laptop for the bar top? 

• Returners – did you return after a career break and decide to delve into the world of travel and tourism instead? 

• Unique & usual day-to-day – does your job surprise people? Have you turned a hobby into a career in travel and hospitality?  

We would like to share some of these stories with our local media and on digital share, to inspire people across Northern Ireland to consider a job in travel, tourism and hospitality.  

We would also like to hear what you as employers are doing to recruit and retain great people?

• Are you doing anything unconventional and innovative? 
• Why are you a great employer?
• Have you recently introduced more flexible rotas, new training opportunities, changes in pay/ grading and or /working conditions? 

We want to shine a light on great examples of Recruitment and Retention across Northern Ireland and encourage others to strive for better.

Jobs of the week: There will also be opportunities for employers to showcase live vacancies in the sector that are suitable for the target audiences mentioned above. Use the campaign as an opportunity to attract better candidates and let us know about the opportunities in your sector!