Cookies Policy

Tourismni.com website is operated by Tourism Northern Ireland (Tourism NI). It uses cookies and similar technologies to provide you with the best possible experience when browsing our website.

You can read about the different types of cookies that we use on this page on Point 4 and refer to Point 6 on how you may manage your consent to their use. 

1. Legal Compliance 

Tourism NI is required to comply with the Privacy and Electronic Communications Regulations (PECR) and the General Data Privacy Regulations (UKGDPR) which regulate the use of personal data and how it is gathered electronically, including cookies and other technologies that store personal data.   These regulations require us to clearly explain how and why we use cookies and to make it easy to give your consent, when you use this website for the first time or change your preferences at any time.   

We may store cookies on your device only if they are strictly necessary for our website to function.   All other types of cookies require your consent before they can be set. 

Tourism NI is the data controller (Information Commissioner’s Office Registration number: Z7333906) for the personal data we process as detailed within this cookie notice.  

2. What is a cookie? 

A cookie is a small text file that is placed on your computer, mobile phone or tablet when you visit a website to recognise your device and remember if you have been here before.  They are widely used to make websites function or work more efficiently as well as providing information to the web owner.  Cookies cannot be used to run programs or deliver viruses to your computer. 

3. How do we use Cookies on our Tourismni.com website  

TourismNI.com uses data provided by cookies to: 

  • Keep the website functioning and performing 
  • Understand how you use the site to improve the service offered
  • Improve content, performance and usability 
  • Provide a more personal experience to individual customers

4. Types of Cookies

Necessary Cookies 
Necessary cookies enable basic website functionality through basic functions like page navigation, form submission and access to secure areas of the website. They support access to the services you want to use. The website cannot function without these cookies. These cookies are always active and do not require consent. However, you should be aware that choosing ‘Necessary’ only cookies may limit site features. 

Preferences Cookies 
Preference cookies enable us to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in. Preferences cookies only operate with your consent.   

Statistics Cookies 
Statistics cookies help us to understand how you use TourismNI.com and allows us to improve the content to make your experience better.  To do this we collect and report data about those using the site but only anonymously.  Statistic cookies only operate with your consent.   

Marketing Cookies 
Marketing cookies deliver content and campaigns that you may find relevant, including from our authorised and trusted third-party partners, based on the pages you visit and your search activity. Marketing cookies only operate with your consent.

Unclassified Cookies 
Unclassified cookies are cookies that we are in the process of classifying, collaborating with the providers of individual cookies. Unclassified cookies only operate with your consent.  

5. What Information do we gather about you  

When you visit tourismni.com, we may collect information through cookies about:

  • Your device and browser type 
  • Pages visited and navigation paths 
  • General location (e.g. country or region) 
  • Interactions with content and campaigns 

This information may be processed in an aggregated or anonymised format and is used to improve our website and digital services. 

We will also provide you with a Consent ID reference which is unique to you.   

You can find out more about how we process your personal data in our Tourism NI Privacy Policy. It also explains when we may share data with third parties to fulfil a service. The Policy sets out your rights and the circumstances in which they apply to the personal information we process about you. 

6. How to manage your consent for your Cookies preferences 

 When you first visit TourismNI.com, you will be presented with a cookie banner at the bottom of the screen allowing you to manage your preferences. You can change your preferences at any time.   

A pop-up banner will appear with a list of cookie settings.   
 
This will allow you three options:  

  • Use necessary cookies only (please note you cannot switch off necessary cookies).
  • Allow selection (choose between preferences, statistics, or marketing).  By clicking on the button ‘show details’ it will explain what each of these cookies are, to help you decide.
  • Allow all cookies (preferences, statistics, marketing all selected). 

When you revisit the website, to change your preferences, you should navigate to the cookie policy link at the bottom of the page, and you can change your preferences within the page.  

The Information Commissioner’s Office provides advice and guidance for the public, including information on how to adjust your device’s browser settings to manage your use of websites and your browsing history.  Further details can be found at their website here. 

Your consent applies to the following domain: www.tourismni.com

7. Cookies on social networking sites

The Tourism NI website contains links to social networking platforms on certain pages. These platforms are operated by third parties and may place cookies or similar technologies on your device when you access them. Tourism NI has no control over the cookies set or the subsequent processing of personal data by these third‑party websites.  

We encourage you to review the privacy and cookie policies of the relevant social networking platforms to understand how your personal data is collected, used, and shared. 

8. Review of this Policy 

This policy is reviewed annually to ensure it remains accurate and up to date. The latest update was in May 2026.