13 Nov 2023
Building Towards Sustainable Tourism Networks
Join Fermanagh and Omagh District Council to hear from a number of speakers about how you can become part of one of a number of sustainable tourism clusters in Fermanagh and Omagh.
Hear about
- Success stories from other networks including Taste Causeway, Kinsale and the Burren
- Local case study of the Cuilcagh Lakelands Geopark Sustainable Business Network
- How being part of a network can benefit your business as well as the wider destination
- Benefits of the programme including sustainability training, one to one mentoring and a funded learning journey
The session is an opportunity for all businesses operating across the Fermanagh and Omagh area to hear real life examples of the opportunities clustering presents and how, through the programmes available across the district, tourism providers who may not have worked together in the past can come together to find a common purpose and establish tourism clusters that can succeed.
The programmes currently available focus on building sustainable tourism clusters around core visitor hubs;
- Cuilcagh Lakelands Geopark
- Enniskillen Town
- The Omagh Sperrins (Omagh Town, South Sperrins and Gortin Glens)
- Castle Archdale (Castle Archdale, Irvinestown and Belleek)
- Lisnaskea (Lisnaskea and Sliabh Beagh area)
Speakers
Liesa Johnston, The Fourum
Liesa will lead the session sharing a wealth of knowledge and experience on what it takes for a successful cluster to succeed. Liesa's passion is discovering her clients' stories, defining their differences, and communicating their value. With over 25 years of experience in Sales and Marketing, she has worked for both PLCs and family businesses in the UK and Ireland. Her work involves mentoring new and established businesses on innovative growth strategies to help them reach their full potential in conjunction with Invest NI, Tourism NI, InterTradeIreland and Local Councils. With the help of the Invest NI Collaborative Growth Programme, she has brought
Teresa O'Loughlin, Think 6
Teresa O'Loughlin has supported a number of clusters across the district to develop compelling visitor experiences and will outline the opportunities and challenges overcome by cluster members to achieve success.
Tara Clarke, Cuilcagh Lakelands Geopark
Tara will outline the Cuilcagh Lakelands Geopark business sustainability training programme which is a framework that allows businesses located within Cuilcagh Lakelands UNESCO Global Geopark to come together to build a sustainable tourism offering, achieve cost savings through reductions in waste, water and energy consumption and benefit from becoming a member of The Geopark Business Network.
Agenda
1:00 pm Light Lunch on arrival
1:30 pm Why networks work! Liesa Johnston
2:15 pm The ups and downs of clustering, Teresa O'Loughlin
2:30 pm Cuilcagh Lakelands Geopark Sustainable Business Network, Tara Clarke
2:45 pm Networking opportunity
3:00 pm Close