29 Sep 2026

Develop Your Digital Marketing Skills: Social Content - Lunch and Learn Webinar

What we covered

This is the first webinar in a new digital marketing series delivered through the Tourism NI Business Support Programme.
 
Designed for entrepreneurs, start-ups and small business owners, this webinar helps you build the digital marketing skills needed to grow your organisation with confidence. Delivered by digital marketing specialists from M+C Saatchi, the session provides practical guidance, proven approaches and actionable tactics that can be applied immediately, regardless of business size, sector or marketing experience.
 
Creating engaging social media content can be a challenge for any business. This practical session helps you understand how to create content that captures attention, connects with your audience and supports your business goals.
 
Topics include:

• Foundations of Paid Social Creative
• Structuring Effective Content
• Writing for Social Platforms
• Paid Social Best Practices
• Creative Quality & Mobile-First
• Repurposing, UGC & Accessibility

Who is this for?

This webinar is free to watch and is open to all within the NI Tourism & Hospitality sector.

Watch here

Tourism NI: Develop Your Digital Marketing Skills Webinar Recording