How to package your product and services effectively

What is this webinar about?

This webinar examined the important topic of how and when to package your products and services for sale to your customers.

Packaging your products or services can bring growth opportunities to your business although it can also bring challenges.

You may be able to provide these packages yourself or you may want to offer them along with other businesses. Either way, better planning and preparation will help you do this more effectively and with more certainty that you will achieve the outcomes you want.

Who is it for?

This webinar was for businesses in the Tourism and Hospitality sector who are offering or are considering offering a package of products or services to customers.

What will you learn?

The key learning outcomes for attendees were:

• When to consider packaging your products/services
• How to set your objectives and outcomes for packaging and collaborating
• Whether to work on your own or with others
• How to better identify who to collaborate with (and who to avoid)
• How to price for packaged products/services and share your profit with others
• The benefits (and the pitfalls) of packaging and collaborating
• How to maximise the opportunities and manage the risks
• The key steps involved in packaging your products/services

Presenter

Tony Haren is a Chartered Management Accountant and Business Adviser who has provided 1-1 mentoring and training to over 200 business owners.

He has seen where packaging products and collaborating with others has worked very well and where it has failed to deliver on expectations.

Tony shared his experiences and offered top tips on how to make the most of packaging your products/services and collaborating with others.