2 Nov 2021
The Secrets of Excellent Customer Relationship Management
Fermanagh and Omagh District Council's Tourism and Economic Development Department is committed to providing businesses with a comprehensive series of workshops and events throughout the year covering relevant and topical subjects tailored to the needs of the local community.
This workshop is for business owner/managers and employees whose businesses are:
- Based in the Fermanagh and Omagh District Council Area.
- Employing fewer than 50 full time equivalent staff members.
Many people overlook the fact that the easiest way to grow sales is to sell more to existing customers. In order to do so, however, it is essential that the business understands what its customers seek and where it can provide added value.
This workshop will explore the inherent value of customer research – building strong relationships with key customers so that your business can:
- Fully understand the current and emerging needs of these customers;
- Objectively measure performance to date in not only meeting but exceeding these needs;
- Identify specific areas of improvement in terms of customer relationship management so that your business can move progressively towards being seen as a strategic partner to its key customers.
This project is part funded by Invest Northern Ireland and the European Regional Development Fund under the Investment for Growth & Jobs Northern Ireland (2014-2020) Programme.
This is a partner event coordinated by Fermanagh and Omagh District Council – please direct any queries directly to the them – click ‘Register Here’ to find out more.