23 Apr 2024

Tourism Conference 2024

Tourism NI is delighted to open registrations for the NI Tourism Conference 2024 at Titanic Belfast.

This year’s conference will focus on People, Place and Partnership, and promises a wealth of inspiring and interactive expert speakers, panel discussions and engagement opportunities with the Tourism NI team, key partners and industry peers.

Due to unprecedented demand, registration will close on Tuesday 16th April at 5pm. If you are still interested, please sign up to the waiting list and you will be contacted if a space has been assigned to you. 

The Line Up

The event will be hosted and facilitated by award winning journalist, author and broadcaster Dearbhail McDonald. 
 
Economy Minister Conor Murphy MLA will formally open the event, followed by Tourism NI Chief Executive John McGrillen outlining Tourism NI’s strategic priorities for the year ahead. Dearbhail will then being joined by an exciting line up of guest speakers including: 

George Clarke 

George Clarke is a presenter, architect and a passionate environmental and sustainability expert, becoming a household name with his passion for restoring neglected, empty and disused old buildings – and turning them into homes.

George will be joining Dearbhail to discuss sustainability, regeneration, and the importance of a ‘Sense of Place’ in the context of the tourism and hospitality industry.

Adrian Webster 

Adrian Webster specialises in creating a high-performance culture that elevates people and optimises talent. Adrian tells it like it is, drawing on his own varied experience in corporate life and the public sector. 

During his interactive session, Adrian will demonstrate what it takes to develop a people-centred, aspirational culture that fosters self-belief, encourages ownership and uncovers hidden talents. A collaborative culture that pulls people together and inspires them to achieve more than they ever thought possible.

Ciaran Connolly

Ciaran Connolly, founder of ProfileTree, specialises in digital transformation, developing digital strategies and supporting businesses to introduce free and paid AI and digital tools to streamline and drive business.

During an engaging and interactive session, Ciaran will be demonstrating just what AI can do for your tourism business to help improve customer experience, streamline operations and drive growth.


About our speakers

Dearbhail McDonald

Dearbhail McDonald is an award-winning Journalist, Author, Broadcaster and MC.

A global Eisenhower Fellow, Dearbhail has won a series of awards for her contribution to public affairs journalism including the Outstanding Achievement Award from the Smurfit Business School, the Mary Cummins Award for Women of Outstanding Achievement in Media, an inaugural Dublin City University Special Alumni Achievement award, as well as Irish Tatler’s Media Woman of the Year.

President of the Strategy Committee of the Centre Culturel Irlandais in Paris, Dearbhail has served on the boards of Fighting Words, Ireland’s national creative writing centre for children and young adults, the St. Stephen’s Green Trust and the External Advisory Board of Maynooth University Department of Law. Dearbhail holds an LL.B (Law) from Trinity College Dublin as well as a Masters Degree in Journalism from Dublin City University.

George Clarke 

George Clarke is a household name, with a passion for restoring neglected, empty and disused old buildings – and turning them into homes. His long running TV programme on Channel 4, The Restoration Man, has been an enduring hit since it first aired in March 2010. 

TV work came about by accident. In 2004, a literary agent suggested him, on the off-chance, to front a new Channel 5 programme called Build A New Life In The Country and he’s since become one of the most popular presenters of property and home improvement shows, not just with Restoration Man, but the Home Show, George Clarke’s Amazing Spaces and special programmes like The Great British Property Scandal.

George has his own TV company, Amazing Productions and Old House, New Home and Ugly House to Lovely House are yet more examples of the hit shows he’s been presenting. He is also a campaigner and embraced the challenge of working as a government adviser on bringing empty homes back into use and as an ambassador for the charity Shelter. 

Trained as an architect, and a very gifted one at that, George is uniquely positioned to speak on issues encompassing the circular economy and conservation. 

Adrian Webster

One of Britain’s most in-demand motivational speakers, Adrian Webster tells it like it is, drawing on his own varied experience in corporate life and the public sector.

Warm, witty, engaging & energetic, Adrian inspires individuals, transforms teams & electrifies entire organisations with his simple, but highly effective philosophy based on Tiny Noticeable Things (TNTs) and the Shape of Integrity. He also reaches millions more across the world through his bestselling Polar Bear Pirates book series.

Adrian began his career as a police officer in Bristol. However, unable to contain an entrepreneurial urge and a burning desire to “do something different”, he soon found himself setting up a highly innovative dairy business, before successfully diversifying into a wide range of other areas ranging from frozen food to recruitment and property.

Armed with a genuine love and proven talent for selling, Adrian entered the IT industry, where he quickly established himself as one of the UK’s top sales professionals. From Corporate Sales Manager of US Robotics, he moved to leading distributor Northamber plc as Group Sales & Training Manager, where he led a team of 150 to phenomenal success, and
discovered his ability to inspire others.

Ciaran Connolly

Ciaran Connolly is the founder of ProfileTree and has been helping brands with their digital for over 12 years.

AI has become mainstream since November 2022, and companies are now using it to improve sales, processes and efficiency. ProfileTree has been using various types of AI for more than 5 years, sharing videos on YouTube on how to use AI such as Wix's ADI in 2018.

Ciaran specialises in digital transformation, developing digital strategies and supporting businesses to introduce free and paid AI and digital tools to streamline and drive business.