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Visitor Information Plan
The Visitor Information team is responsible for working closely with the Northern Ireland Visitor Information Centre (VIC) network and visitor information touchpoints, providing a coordinated, consistent and improved source of high-quality visitor information to international and domestic tourists.
Tourism NI plays a key role in coordinating the VIC Network and providing a range of services to the network, including:
- Supporting business planning and delivery
- Setting operating standards
- Supporting consistent brand identity
- Training
- Provision of promotional literature
- Marketing support
For further information please see the current Visitor Information Plan 2024
Visitor Information Centres
The Northern Ireland Visitor Information Centre (VIC) network was established by Tourism NI in 1994. The VIC network was established to provide a coordinated, consistent and improved source of high quality visitor information to international and domestic tourists. Tourism NI plays a key role in coordinating the VIC Network and providing a range of services to the network, including:
- Setting operating standards
- Maintaining corporate identity
- Design guidance
- Quality assurance services
- Provision of business planning support
- Training
- Provision of promotional literature
- Grant assistance (subject to availability)
- Marketing support